OABC Rebrands as AmCham Oman

The Oman American Business Council (OABC), the official affiliate of the US Chamber of Commerce in Oman, has officially rebranded as AmCham Oman. The new name and identity mark a significant milestone in the organisation’s growth and continued mission to foster trade, investment, and partnership between Oman and the United States.

The announcement was made during OABC’s annual Thanksgiving Dinner. The rebrand signifies OABC’s evolution into a modern, forward-looking business platform aligned with the global AmCham (American Chamber of Commerce) network.

“As an affiliate of the United States Chamber of Commerce, AmCham Oman joins a network of over 3mn member companies worldwide,” said Ali Daud, Chairman of AmCham Oman. “This transition reflects the core of this organisation – a stronger, globally recognised platform that connects the Omani and American business communities.”

Fouad Eid, Vice-President of AmCham Oman, added, “Over the past two decades, AmCham Oman has grown into one of the most active and respected business organisations in the country. This new chapter strengthens our visibility, our partnerships, and our commitment to building bridges between Oman and the United States.”

Rebecca Olson, CEO of AmCham Oman, said, “The name AmCham Oman immediately identifies us as part of a trusted international network of AmChams around the world, showcasing our established network and creating even more opportunities for our 300 plus member companies.”

The rebranding carries broader significance for Oman’s economy and its private sector. As part of the global AmCham network spanning over 100 countries, AmCham Oman enhances Oman’s international business visibility, positioning the sultanate as an attractive destination for American investors and partners.

The AmCham name brings global credibility that can encourage US companies to explore opportunities in Oman’s strategic sectors – from renewable energy and tourism to logistics and technology – while also helping Omani exporters take advantage of the US–Oman Free Trade Agreement to access the world’s largest consumer market.

Beyond trade and investment, AmCham Oman serves as a key private-sector bridge that strengthens bilateral ties, aligning government and business priorities, resolving challenges, and advancing partnerships that support Oman Vision 2040. It also facilitates the exchange of knowledge and innovation by connecting Omani entrepreneurs, SMEs, and professionals with their counterparts in the United States, promoting collaboration, training, and the transfer of global best practices.

Under its new name, AmCham Oman will continue to deliver the same high-value programmes and initiatives that have defined its success – from trade and investment roundtables and SME networking exchanges to sector-focused panels and professional community groups. Members will now also benefit from enhanced visibility through the global AmCham network.

The transition from OABC to AmCham Oman underscores the organisation’s ambition to align more closely with the US Chamber of Commerce and the international AmCham community, while offering a name that is instantly recognisable to global investors and stakeholders. The refreshed brand will support AmCham Oman’s growing membership base, digital transformation efforts, and new initiatives planned for 2026 and beyond.